SEO report of groundedshopper.com
Grounded
www.groundedshopper.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Make the site mobile device friendly.
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
SEO
URL
Domain : www.groundedshopper.com/
Character length : 24
Title
Grounded
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
Social
Social Engagement
Linkedin2
Facebook Share0
Facebook Comments0
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Grounded
Character length : 8
Improve! The website address (title) should be between 10 and 70 characters in length.
Character length : 8
Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 25%
Good! The text / code ratio is between 25 and 70 percent.
Good! The text / code ratio is between 25 and 70 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 20 | 10 | 0 | 0 | 0 |
Heading structure in the source code
- <H3> Get in touch
- <H2> BUILDING BRAND & RETAIL PARTNERSHIPS
- <H1> _Grounded_
- <H2> MORE THAN JUST A RESEARCH COMPANY.
- <H2> INTRODUCING SHOPPER LED THINKING.
- <H2> INTRODUCING GROUNDED THINKING
- <H2> MORE THAN JUST A RESEARCH COMPANY
- <H2> 4 WAYS OF WORKING
- <H3> DELIVERING FOR BRANDS & RETAILERS
- <H2> SHIFT PERSPECTIVES THROUGH SHOPPER LED THINKING
- <H3> STRATEGIC SERVICES
- <H2> Bringing Metrics and Clarity to a Subjective World
- <H3> RESEARCH SERVICES
- <H2> PROGRAMMES TO DELIVER SHOPPER LED STRATEGIES
- <H3> ACTIVATION SERVICES
- <H2> CASE STUDIES
- <H3> HOW WE HAVE HELPED BRANDS DEVELOP NEW APPROACHES INSTORE
- <H3> DIY TOOLS
- <H3> FOOD
- <H3> DRINK
- <H3> TECHNOLOGY
- <H2> UNDERSTANDING THE IMPACT OF DISPLAY INSTORE
- <H2> NEW SHOPPER MISSIONS
- <H2> BUILDING BRAND & RETAIL PARTNERSHIPS
- <H2> RELATING TO BRAND & PRODUCTS IN STORE
- <H2> GLOBAL AUDIT FOR RETAIL DISPLAY PROGRAMMES
- <H2> NEW SHOPPER TACTICS, PATTERNS & RELATIONSHIPS
- <H2> OPEN & INFORMED SHOPPER
- <H2> GOOD GOODS ARE NOW THE NORM
- <H2> REDEFINING THE EXPECTATIONS OF LUXURY IN STORE
- <H2> MERGING MOBILE, SOCIAL & REAL WORLD RETAIL
Word cloud
- shopper52
- retail43
- test31
- brands25
- grounded19
- email18
- facebook17
- linkedin17
- share17
- form16
- programmes16
- next16
- research16
- brand14
- store13
- prev13
- new12
- instore12
- world12
- real11
- activation11
- journey11
- product11
- building10
- marketing10
- led10
- retailers10
- investment9
- display9
- patterns8
- understand8
- how8
- programme8
- consumers7
- metrics7
- approach7
- value7
- experience7
- partnerships7
- in-store7
- services7
- assessment7
- thinking7
- current6
- informed6
- relationships6
- opportunity6
- bring6
- communication6
- channels6
- build6
- developed6
- shoppers6
- requirements5
- channel5
- design5
- insights5
- market5
- impact5
- understanding5
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| shopper | |||
| retail | |||
| test | |||
| brands | |||
| grounded | |||
Two Word cloud
- share email13
- prev test11
- email linkedin10
- test next8
- shopper journey6
- form share6
Three Word cloud
- form share email11
- prev test next8
- share email linkedin4
- test next test3
- grounded developed a shopper2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 71 images on this web page.
Alternate attributes for the following 53 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 53 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
8.40
Flesch Reading Ease
45.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
8.60
Dale–Chall Readability
8.00
SMOG Index
9.90
Spache Readibility
5.00
Number of letters
11651
Number of words
2017
Number of sentences
353
Average words per sentences
6
Number of syllables
3717
Syllables in words
3771
Average syllables in words
1.84
Number of words in first three syllables
480
Percentage of word / syllables
23.80
Words not in Dale-Chall easy-word list
985
Words not in Spache easy-word list
369
Technologies
Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1024px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
2,029 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://www.groundedshopper.com/js/Grounded/libs/modernizr-2.5.3.min.js
- http://www.groundedshopper.com/WebResource.axd?d=X2xhhARvRwTG8pL147UWSocMSMbDguIxui4S5RVD5uHVzhrdHuQt6Ywbnhv3Ldz6rvtzmftS96fCnzrr5J4gIbXf2rfbjObB1qB-ghlDFA41&t=636160844560000000
- http://www.groundedshopper.com/WebResource.axd?d=zA21j8zmgRm5uM3QvCVYODi5_qGhzRWtBCozO6BHwauEUNtuy6Rai21UXa2XjAvJuCgjESSnHYxB46NFk1_NM-0YC01ymDGRyDX54ghh1yk1&t=636160844560000000
- http://www.groundedshopper.com/js/Grounded/libs/jquery-1.7.1.min.js
- http://www.groundedshopper.com/js/Grounded/jquery-ui-1.8.20.custom.min.js
- http://www.groundedshopper.com/js/Grounded/plugins.js
- http://www.groundedshopper.com/js/Grounded/script.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://www.groundedshopper.com/css/Grounded/style.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 12 different links.
Internal links: 11
External links: 1
Internal links: 11
External links: 1
External links:
| Link text (anchor) | Link strength |
|---|---|
| http://goo.gl/maps/kfa2 |
Internal links:
Website security
IP
46.20.227.2
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Order of Heading elements on mobile by position
- H3 : Get in touch, ( 16.46875px from top )
- H1 : _Grounded_, ( 30px from top )
- H2 : BUILDING BRAND & RETAIL PARTNERSHIPS, ( 52.46875px from top )
- H2 : MORE THAN JUST A RESEARCH COMPANY., ( 141px from top )
- H2 : INTRODUCING SHOPPER LED THINKING., ( 365px from top )
- H2 : 4 WAYS OF WORKING, ( 743px from top )
- H2 : INTRODUCING GROUNDED THINKING, ( 778px from top )
- H2 : MORE THAN JUST A RESEARCH COMPANY, ( 778px from top )
- H3 : DELIVERING FOR BRANDS & RETAILERS, ( 778px from top )
- H2 : SHIFT PERSPECTIVES THROUGH SHOPPER LED THINKING, ( 1355px from top )
- H2 : Bringing Metrics and Clarity to a Subjective World, ( 1355px from top )
- H2 : PROGRAMMES TO DELIVER SHOPPER LED STRATEGIES, ( 1355px from top )
Typos
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